We often consider language as a commodity, something we take for granted in order to communicate with others.
But it is one thing to use language, quite another to use it consciously.
Words not only express what we know about the world, they also help shape it and express what we believe in.
And Paideia, what added value can it give to organisations on these issues?
– in all situations where it is important that, internal and external, actors recognise the company’s tone of voice as unique and consistent, in line with the company’s identity and values
– in all situations in which a realignment on corporate values is needed internally: how should a company that embraces diversity&inclusion speak? What language communicates the value of listening to and caring for its people? How do they make their customers feel at one with a common vision?
– in all situations where the corporate identity is communicated through behaviours and words that can make a difference in the relationships amongst people.
We support management in defining project objectives and building ad hoc pathways that involve people in an interactive way aimed at a full awareness, sharing and adoption of behaviours and ways of speaking that mirror the organisation’s vision. With the specific expertise of our team, we support the drafting of a “corporate language” to be brought to life concretely in day-to-day professional life.
